Innovating pouch formulation, manufacturing, & distribution

Start your pouch journey
with innova

We begin with a one-on-one consultation. You share your vision, and we discuss the possibilities. Whether you're starting from scratch or looking to refine an existing idea, we're here to guide you.

discover your brand

With our production expertise, watch your brand come to life. Prioritizing quality and consistency, we ensure each pouch meets the highest standards.

Produce your brand

develop your brand

Dive into the world of white-labeling. We'll assist you in creating a brand from the ground up, encompassing everything from artwork to branding. Choose flavors, design elements, and more to make your brand truly unique.

Once your brand is ready for the spotlight, our market insights will guide its launch. Alongside this, our integrated services in warehousing, 3PL, packaging, and distribution ensure that your product reaches its audience efficiently and effectively.

launch your branD

○ Formulation ○ Production ○ Packaging ○ Design ○ Logistics ○ Marketing ○ Manufacturing ○ Supply Chain

○ Formulation ○ Production ○ Packaging ○ Design ○ Logistics ○ Marketing ○ Manufacturing ○ Supply Chain

WHY innovA

Enter the rapidly growing market of oral pouches with a trusted partner by your side.
Here's why businesses choose us for their white-label needs.

  • Benefit from the quality and innovation 100+ years of industry experience brings to the table.

  • Leverage our extensive experience in pouch manufacturing for a top-tier product.

  • We procure premium ingredients and complementary ingredients to ensure taste and efficacy.

  • Tailored flavors, strengths, and packaging to your brand vision.

  • Discuss your vision and let our team craft a product design that resonates with your target audience.

  • Leverage our expertise in market trends and consumer preferences to enhance your business. Access promotional materials, product insights, and other valuable resources.

  • Collaborate with our designers to create packaging that stands out on shelves.

  • Benefit from continuous support and updates on new product launches.

  • We help you understand the brands, their USPs, and market strategies.

  • With our industry connections, we can assist in getting your product into key markets.

  • Order with us and receive your deliveries on time.

  • Our streamlined process ensures your product is market-ready in record time.

Innova has the expertise to develop Trade programs & contracts that allow you to build Partnerships with your retail customers and distributors. These programs will be mutually beneficial for both parties and help secure your distribution for the long term.​

trade marketing

distributor relationships

Our strong distributor and wholesale relationships are built on trust, communication, and collaboration. These partnerships help us expand market reach, streamline logistics, and ensure efficient product delivery, driving mutual growth and success.

Our extensive experience and access to data enables Innova to identify high performing Chains and Independent stores.​ For example: The US has 235 National Chain accounts representing 58,000 stores.​ 75 of those National Chains representing 15,000 stores sell above 150 CPW and over half of all Nicotine pouch volume.​
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Our industry experience and access to data enables us to target the right chains for distribution with high performing CPW needed to build the brand the right way.​
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Consumers rely on convenience stores for quick access to high-quality products in a clean, organized store environment. Many convenience shoppers stop in at least once a week if not daily – making it increasingly important to get it right. ​

retail execution

Fully Certified & Compliant Facility ○

Fully Certified & Compliant Facility ○

cGMP certification refers to the certification process that ensures a manufacturing facility operates in compliance with the Current Good Manufacturing Practice (cGMP) regulations enforced by regulatory bodies, such as the U.S. Food and Drug Administration (FDA).  These practices are designed to ensure that products are manufactured to specific quality standards regarding identity, strength, quality, and purity. cGMP certification involves rigorous facility inspections, detailed documentation of manufacturing processes, and quality control procedures to prevent contamination, mix-ups, and errors. Moreover, cGMP compliance is often a prerequisite for entering and remaining competitive in regulated markets.

cGMP CErtified

An FDA-registered facility is one that has officially reported its activities and conformed to the regulations set forth by the U.S. Food and Drug Administration (FDA) for the manufacturing, processing, packing, or holding of products subject to its jurisdiction. Being FDA-registered means our facility has agreed to adhere to the FDA's regulatory requirements and standards for safety, efficacy, and quality.

fda registered facility

USA BASED

Our USA-based, state-of-the-art facility is equipped to formulate and manufacture premium oral pouches with a proven track record of delivering the highest quality products. Designed for scalability, the facility is capable of supporting expanding markets and new product categories, ensuring flexibility and innovation in response to evolving consumer needs. With cutting-edge technology and rigorous quality control standards, we are committed to excellence in production while staying ahead of industry trends.

formulation

Our formulation and engineering capabilities are highly precise and meticulously fine-tuned, ensuring that each product meets exacting standards. Through innovative techniques and expert craftsmanship, we are able to develop and customize formulations with unparalleled accuracy. This attention to detail allows us to deliver consistent, high-quality products tailored to the specific needs of our clients and consumers.

Our facility is outfitted with the latest, state-of-the-art equipment designed for precision and efficiency. This advanced machinery enables us to maintain exceptional quality while optimizing production processes. With modern technology at the core of our operations, we are able to meet evolving industry demands and ensure consistent, high-performance output across all product lines.

quality production

blending

pouch filling

pUck filling

100+ YEARS of INDUSTRy EXPERIENCE

With over 30 years in start-ups and major brands in the alternative tobacco industry, Mr. Quinn, as CEO, has driven product expansion and launched successful nicotine brands in the US and Europe. At Rogue Holdings, he positioned Rogue among the top modern oral nicotine brands. He has shaped strategic alliances with top-tier firms, enhancing manufacturing and marketing operations. Leading Rogue from 2018 to 2023, Mr. Quinn bolstered its growth and operational standards, notably with the Rogue nicotine portfolio of pouches, gums, lozenges, and tablets. His background includes senior roles at U.S. Smokeless Tobacco and several innovative tobacco and pharmaceutical companies, contributing to his extensive experience in the sector.

Darren QUinn
CEO

jeff rossi
sr VP sales & marketing

With 30 years in the tobacco industry, has made significant contributions at Swisher International. He rose through the ranks in sales and marketing, driven by a passion for market dynamics and a commitment to excellence. Rossi has held key roles, including National Account Manager and Vice President of Trade Marketing, enhancing company growth and market presence. As Sr. Vice President of Sales and Marketing, he led a team of over 400 and achieved record profits in 2021. Rossi also launched ROGUE, a successful nicotine pouch brand, expanding its distribution to 120,000 stores in three years. His leadership is marked by integrity, innovation, and dedication.

A distinguished financial expert and entrepreneur, with deep expertise in corporate finance, strategic advisory, and high-value transactions. A graduate of the University of Notre Dame and CFA candidate, he began in sell-side advisory within healthcare before transitioning to CPG, where he played a pivotal role in launching Rogue Nicotine Pouches at PL Developments. With over six years as a specialist in the vitamin, supplement, cannabis, and alternative nicotine markets, Mr. Quinn Jr. has led high-impact advisory through Cognoscenti Advisors and orchestrated key deals at Nordic American Holdings. Recognized by High Standard Capital, he now brings his industry insight and strategic acumen to Innova, propelling the venture’s growth through financial innovation and market-savvy leadership.

darren quinn Jr. VP finance & strategy

andrew swartz
VP TRade development

With 32 years in tobacco and oral nicotine, has greatly influenced the industry, excelling in both tobacco and alternative products. His skill in expanding business and launching new products is evident from his time at Imperial Brands, Japan Tobacco Group, and Altadis, handling brands like Davidoff, Winston, and Montecristo. At Swisher and Rogue Holdings, he was crucial in expanding Rogue's reach to over 120,000 stores in three years. His strategic prowess is shown by partnerships with global e-commerce and convenience stores like Circle K and 7-Eleven, alongside his knowledge of distribution networks through work with McLane and Core-Mark. Mr. Swartz's comprehensive industry experience and marketing leadership are valuable assets.